World-Class Music
‍Made with Friends.

My name is Global Music Branding
but you can call me Global.

Based in the heart of the city of Amsterdam since 2011 we have been committed to excel the art of songwriting and music production.

At Global we are more than a production company. We are your business’ friend. We create a bond, a mutual affection between our teams that goes beyond professional relationships by taking you into a creative, collaborative and immersive journey to create exceptional music that elevates the sound of your brand, story or experience and help you stand out and be successful.

Meet the team.

Tim Boomsma
Partner & Chief Creative Officer

An experienced music creative, composer & producer with 19 years of music & radio experience, specialised in music for television, radio, live events, advertising, and artists. Throughout his career across multiple music companies and radio stations Tim created music and imaging for RTL, MTV, Coca-Cola, WWF, Mojo Concerts, 3FM, and many more. In 2011 Tim & Dennis founded Global Music Branding, creating tailor made music for Heineken, New York, Paris & Amsterdam Fashion Week, Sublime FM, Qmusic, The Walt Disney Company, Hardwell, Robin Schulz and many more.

Dennis Baffoe
Partner & Chief Operating Officer

A music, radio & media professional with over 19 years of experience specialised in content development and production, music strategy and commercial concepts. A creative with passion and enthusiasm for music always aiming for brands to be more effective through the power of music. After a long career at RTL, SLAM!FM, and Mediaplanet he co-founded Global Music Branding with Tim, focussing on developing new business strategies and music supervision for brands including Basic-Fit, AVROTROS, Antenna-Group and Samsung.

Gustavo Branger
Partner & Chief Executive Officer

An international senior media and entertainment executive and ex-Disney veteran, with 24+ years of kids and family entertainment specialised in Media Networks, Music & Live Events, creating content and experiences, managing lines of business in Latin America & Europe. A creative, a leader and a strategist with the purpose of igniting people’s imagination and emotions through great stories, powerful music and immersive experiences. A diversity & inclusion advocate listed in 2019 & 2020 on the 50 Ally Executive Role Model list by Yahoo Finance UK and Involve – The Inclusion People.

Want to join our family?

Music brings us together.

Our Global and diverse creative network is committed to the art of songwriting and music production in order to help brands and storytellers inspire audiences around the world.

What our friends say about us.

Dieuwertje Steenveld
Programming Director at AVROTROS

"Sometimes the music used in a TV leader can define your youth. In a media landscape that is widespread and inclusive, it's an art to make a catchy song that will be sung by children all around the country. As a program director of kids tv shows, we see in Global Music Branding a party that sets the bar high. Their aim is to translate our wishes into appealing and contemporary leader music and danceable songs for children. Every toddler now knows the Zappelin Go song “Hey Joe!” Do you happen to have the melody stuck in your head right now? Thanks Global!"

Alexis Karakatsanis
Program Director at Easy 97.2 Greece

"After working with Global Music Branding, I felt that Easy 97.2 went to a higher level. Through a long interactive process, they did their best to identify the necessary ingredients our package needed. You know, sometimes this is not that easy, but they have a way to get all the info they need to start producing. At the end, they delivered really unique imaging package, exactly as we had imagined. The jingles are as good as the songs Easy plays! Indeed, this is what we call professionalism."

Henk-Jan Thoes
Product Director at Basic-Fit

"With the music and audio guided fitness content provided by Global Music Branding we make it fun and easy for our members to follow a workout, wherever and whenever they want. Global has produced a great amount of amazing music and audio based content for Basic-Fit including (Spotify) podcasts, guided outdoor runs as well as short and easy to use audio/video workouts that can be streamed at home. With this content Basic-Fit remains connected to its members and provides them with useful tools for a fit and healthy lifestyle."